gamification

Can games be used to bridge the "context gap"?

One of the big issues survey research faces is that the contexts in which questions are asked often bear no resemblance to the context someone reaches a decision in. I want to know if the panel think gamification can solve this, and what needs to happen for it to work.

Submitted by (@tomewing)

Voting

9 votes
Active

gamification

Is NORMIFICATION the end of level boss for gamification?

Is gamification doomed by research buyers' reliance on existing norms, which new methods will invariably distort?

Submitted by (@tomewing)

Voting

6 votes
Active

gamification

The one thing every game has in common? Cheating.

Surveys have straightliners; qual groups have professional respondents; what do the panel think gamification's nemesis will be?

Submitted by (@tomewing)

Voting

6 votes
Active